General Magic the Movie

We invite you to join us for a showing of the multi-award winning feature documentary General Magic the Movie, the untold tale of how a great vision and epic failure changed the world.

The ideas that dominate the tech industry and our day to day lives were born at a secretive Silicon Valley start-up called ‘General Magic’, which spun out of Apple in 1990 to create the “next big thing”.

General Magic shipped the first handheld personal communicator (or “smartphone”) in 1994. The film combines rare archival footage with powerful honesty from the “Magicians” today, reflecting on the most influential Silicon Valley company no one has ever heard of.

Featuring legendary members of the original Macintosh team, along with the creators of the iPod, iPhone, Android, and eBay, this is the story of one of history’s most talented tech teams, who after a great failure, went on to change the lives of billions. 

The showing will take place in the Riley Auditorium, Clare College on Friday 18 October 2019 from 5.30pm and will be followed by a drinks reception.

Trailer -

If you would like to attend this event, please register via the online registration form.